List of African Americans

Exacts List of African Americans - can be used in combination with available selections to create a tailored made list that best suits the mailer's offer.

There are currently more than 35 million African Americans in the U.S. This group is the nation’s largest ethnic market and has an enormous spending power of over $500 billion annually. Women head over 40% of the country’s 8.7 million Black households. 81% of these women live in metropolitan areas and they typically spend an average of $1,000 a year on clothing! In general, African Americans have a median income of $28,000 and tend to spend more on personal care services and on a variety of products such as boys clothing, television rentals, meat, fish and sugar.

Keeping the direct marketer’s primary needs in mind: To accurately target the Ethnic market, we bring Ethnicity segmentation to an even higher level. Focus has developed highly targeted lists from within our African American database that can also be combined with any selection(s) to ensure that the offer is reaching qualified and responsive prospects.

African American Lists:

• 1,615,758 African American Credit Prospects
• 2,998,757 Black Families With Children
• 3,244,445 African American Women
• 3,438,189 Black Bankcard Holders
• 2,072,152 Affluent Black Homeowners
• 2,990,852 Young Adults
  
  

SELECTS

AGE $6.00 /M
BANKCARD HOLDERS
BANKCARDS NEW-TO-FILE
CATALOG SHOPPERS
CHILDREN
CREDIT ACTIVITY HOTLINE
DONORS (BY TYPE)
EDUCATION
ELECTRONIC PRODUCT BUYERS (BY CATEGORY)
FREQUENT FLYERS
GENDER
HOMEOWNER/RENTER
INCOME $
INTERNET CONNECTED
INVESTORS (BY TYPE)
LENGTH OF RESIDENCE
MAGAZINE BUYERS
MARITAL STATUS
MOB (BY CATEGORY)
MOB- 30 DAY HOTLINE
NEW MOVERS
RETAIL CARDS NEW-TO-FILE
RETAIL SHOPPERS (BY TYPE OF STORE)
SINGLE PARENTS
SPORTS INTEREST
TRAVELERS
UPSCALE/PREMIUM CARD HOLDERS

African Americans, a significant and profitable market segment, share the American dream and are commanding the attention of the nation's marketers. Our database offers you access to over 16 million of these consumers.

SEGMENTS

African Americans, a significant and profitable market segment, share the American dream and are commanding the attention of the nation’s marketers. Representing approximately 12% of the U.S. population and the largest ethnic segment in America in 2001, the African American market possessed the largest yotal income of all ethnic segments with approximately $572.1 billion dollars. With increasing education and income levels, this group’s buying decisions are driven by self-image, style, elegance and intellect. Smart marketers are actively targeting African Americans and our database offers you access to over 16 million of these savvy consumers. They are good prospects for virtually all products and services.

ADDITIONAL SELECTS:

• CENSUS DATA
• CHILDRENS PRESENCE BY AGE
• CORRECTIVE LENS WEARERS
• COUNTY
• DWELLING TYPE
• EDUCATION LEVEL
• ESTIMATED INCOME
• EXACT AGE (DATE OF BIRTH)
• FAMILY POSITION CODE
• GENDER/SEX
• HEIGHT AND WEIGHT (EACH)
• HOME OWNER
• INFERRED AFRICAN AMERICAN
• KNOWN AFRICAN AMERICAN
• LENGTH OF RESIDENCE
• MAIL ORDER BUYERS
• MAIL RESPONSIVE
• MARITAL STATUS
• MICROVISION
• NUMBER OF CHILDREN
• OCCUPATION
• PHONE NUMBER
• PRIZM
• SCF
• STATE
• ZIP
  
  

GENDER PROFILE

Male: 0%
Female: 0%
AVERAGE INCOME

Value: $0.00
MINIMUM ORDER

Quantity: 5000
KEY CODING

Key Coding is available
Charges: $1.00 /M

ADDRESSING

• 3 X 5 CARDS $15.00 /M
• 4-UP CHESHIRE LABELS No charge
• 4-UP PRESSURE SENSITIVE LABELS OVER 50 M $5.00 /M
• 4-UP PRESSURE SENSITIVE LABELS UNDER 50 M $6.00 /M
• BAR CODING $1.00 /M
• CARRIER ROUTE PRESORT $3.50 /M
• CARTRIDGE $10.00 /F
• CD-ROM $5.00 /F
• DISKETTE $5.00 /F
• MAG TAPE $10.00 /F
• MANUSCRIPT $5.00 /M
• PRIORITIZING $2.00 /M
• RE-SEQUENCE/BREAKS $1.00 /M
• RUN CHARGES $5.00 /M
• SPLITS $0.50 /M
  

Exact List of African Americans